About me
I'm Roshini Krishna, a Bengaluru-born artist and Creative Lead, weaving together design, innovation, and functionality as an Interaction Art Director and Creative Strategist.
My journey began with watercolour and oil painting in my hometown, evolved through mural-making and cultural projects at Mount Carmel College, and transformed at the Nanyang Academy of Fine Arts in Singapore, where I explored Fine Arts and graphic design.
With 11+ years of experience, I’ve grown into a hybrid creative strategist and interaction designer—bridging the gap between business goals, user behaviour, and storytelling. I specialise in crafting engaging digital experiences across UI design, mobile-first advertising, creative direction, and immersive brand activations.
From developing award-winning campaigns to leading cross-functional teams, I bring ideas to life through thoughtful systems thinking and hands-on execution. My work often blends quirky, story-driven visuals with innovative tech—whether it’s DCO-powered personalisation, Augmented Reality storytelling, or gamified ad units.
I thrive in collaborative, fast-moving environments where aligning with stakeholders, shaping vision, and making bold creative decisions are key. Above all, I design for delight, clarity, and impact—wherever the experience lives.